As readers of this blog will know, Renesys collects Internet routing data — a lot of it. We use this data in a variety of ways: in determining the impact of cable breaks, natural disasters and deliberate partitionings; in uncovering the source of hijacks or other questionable activity; in analyzing Internet business relationships; and in exploring "what-if" scenarios.
All of our reports and products are based on hard facts and objective analysis. Perhaps the only controversial thing we do with our data is to rank all the service providers in the world: globally, by geography, and by market segment. The rankings are a rather crude measure of size, as they are based entirely on the quantity of IP space ultimately transited by each provider. Although there are obvious shortcomings in this approach, it is certainly objective and the process is fully automated. It also happens to be derived from data that is readily available for all providers. Routing data, unlike most other metrics we could consider using, is inherently public.
While everyone wants to be #1 (hence the controversy around rankings), changes in rank can be far more revealing than the actual rank itself. In other words, while there are surely big differences between #1 and #50 in our rankings, the differences between #5 and #6 are much less clear given the nature of the metric. What we tend to look for are abrupt changes and long-term trends. Did a provider just jump in the rankings? Maybe they picked up a large customer or a nearby rival lost one? Who was it? Is another provider showing steady gains in the rankings? Maybe they are consistently taking market share with an aggressive, well-executed business plan in a particular part of the world? This is why changes in rankings matter: they capture some of the dynamics of the business of providing Internet service. With this in mind, we will take a look at the top 13 providers in the world for 2008 and how they have jockeyed for position throughout the year. We will also highlight some of the more interesting changes.
